When people think of website builders they think of Wix and Squarespace. But there's a long tail of smaller builders, each with its own loyal users. These businesses are rarely targeted by agencies, which makes them worth a look.
| Technology | Websites | Publish an email | Outdated © year | Avg. score |
|---|---|---|---|---|
 Weebly / Square | 68 | 54% | 1% | 31 |
| Hostinger Builder | 36 | 89% | 11% | 32 |
 SITE123 | 11 | 45% | 0% | 28 |
 Jimdo | 9 | 78% | 0% | 26 |
 Webnode | 8 | 100% | 13% | 29 |
 Strikingly | 5 | 40% | 0% | 25 |
Weebly and Square Online
Weebly was bought by Square in 2018, and Square has since put its focus on Square Online. Many Weebly sites, 68 in our database, are older sites that haven't moved on. Owners are often small retailers and service businesses. A modern rebuild, sometimes with a simple online store, is an easy project to explain.
Hostinger Website Builder
Hostinger's builder (it used to be called Zyro) comes with Hostinger's hosting plans, so it's popular with people who want a cheap, quick site. We see 36 of them. Many are new businesses, which makes them good candidates for a growing relationship: start with a few improvements and grow with them.
Jimdo, SITE123, Webnode and Strikingly
These are smaller still in our data, but each has a following, often in particular countries. Check where the businesses are before you write. A message in the business's own language, from someone who works in their market, will always do better.
Duda
Duda is different. It's built for agencies and resellers, so a Duda site often already has a professional behind it. These are less likely to be open leads, but they can tell you which local agencies are active in an area, which is useful if you're looking for partners or white-label work.
A quick way to start
Filter for all of these builders at once, add your country and a verified email, and sort by opportunity score. You'll get a short list of businesses that most of your competitors have never thought to contact.
